East Florence Travel Guide

Florence

Wilson Park Fountain Downtown Florence Alabama Spring Sunny with Two Concrete Benches on either Side

Popular places to visit

River Heritage Park

After visiting River Heritage Park, make a plan to see the other sights and activities in Florence. Stroll along the riverfront or experience the area's live music.

River Heritage Park

Shoals Conference Center

Shoals Conference Center is just one of the places to see in Florence, so why not enjoy the other things to explore during your travels? Stroll along the riverfront or experience the area's live music.

Shoals Conference Center

University of North Alabama

Enjoy the student vibe when you visit University of North Alabama during your trip to Florence. Stroll along the riverfront or experience the area's live music.

University of North Alabama

Regency Square Mall

You can enjoy retail therapy at Regency Square Mall during your trip to Florence. Stroll along the riverfront or experience the area's live music.

Regency Square Mall

Blackberry Trail Golf Course

Enjoy a round of golf in Florence at Blackberry Trail Golf Course. Stroll along the riverfront or experience the area's live music.

Blackberry Trail Golf Course

McFarland Park

After visiting McFarland Park, make a plan to see the other sights and activities in Florence. While in this family-friendly area, you can savour the top-notch restaurants.

McFarland Park

Things to do

Sheffield: Muscle Shoals Sound Studio Guided Tour

Sheffield: Muscle Shoals Sound Studio Guided Tour

฿809
per adult
Sheffield: Muscle Shoals Sound Studio Guided Tour
Sound Stuido

Muscle Shoals Sound Studio Tour in Sheffield Alabama

฿809
per adult
80% of travellers recommend
Muscle Shoals Sound Studio Tour in Sheffield Alabama
See all activities in Florence

Top hotels in East Florence

Renaissance Shoals Resort & Spa

Renaissance Shoals Resort & Spa

3.5 out of 5
10 Hightower Place Florence AL
The price is ฿9,515 per night from 1 Jul to 2 Jul
฿9,515
฿10,942 total
1 Jul - 2 Jul
includes taxes & fees
Stay at this spa resort in Florence. Enjoy free Wi-Fi, free parking and a full-service spa. Our guests praise the helpful staff in their reviews. Popular attractions ...
9.2/10 Wonderful! (789 reviews)
"Quiet rooms, great food options, a very nice getaway."

Reviewed on 25 May 2026

Renaissance Shoals Resort & Spa
Residence Inn Florence Marriott

Residence Inn Florence Marriott

3 out of 5
1000 Sweetwater Ave Florence AL
The price is ฿4,280 per night from 10 Jul to 11 Jul
฿4,280
฿4,922 total
10 Jul - 11 Jul
includes taxes & fees
Stay at this business-friendly hotel in Florence. Enjoy free breakfast, free Wi-Fi and free parking. Popular attractions Regency Square Mall and Children's Museum ...
9/10 Wonderful! (353 reviews)
"The room was very large! Plenty room for family. The pool was beautiful. Also you can enjoy sitting around the firepit, there is an exercise room and also basketball area. Breakfast was excellent...It is large, alot of choices!!"

Reviewed on 28 May 2026

Residence Inn Florence Marriott
Budget Inn & Suites

Budget Inn & Suites

2.5 out of 5
1238 Florence Boulevard Florence AL
The price is ฿1,997 per night from 12 Jun to 13 Jun
฿1,997
฿2,217 total
12 Jun - 13 Jun
includes taxes & fees
Stay at this hotel in Florence. Enjoy free Wi-Fi, free parking and a 24-hour front desk. Our guests praise the helpful staff in their reviews. Popular attractions ...
7.4/10 Good! (161 reviews)
"Basic room. Air worked great. They were in the process of a remodel. If you need a room with a bed to sleep in for cheap, this is your place."

Reviewed on 6 Jun 2026

Budget Inn & Suites
Days Inn by Wyndham Muscle Shoals Florence

Days Inn by Wyndham Muscle Shoals Florence

2 out of 5
2701 Woodward Ave Muscle Shoals AL
The price is ฿2,401 per night from 5 Jul to 6 Jul
฿2,401
฿2,665 total
5 Jul - 6 Jul
includes taxes & fees
Stay at this hotel in Muscle Shoals. Enjoy free breakfast, free Wi-Fi and free parking. Our guests praise the breakfast and the helpful staff in their reviews. ...
8.8/10 Excellent! (1,001 reviews)
"One of my favorite motel"

Reviewed on 9 Jun 2026

Days Inn by Wyndham Muscle Shoals Florence
Clarion Inn Sheffield Muscle Shoals

Clarion Inn Sheffield Muscle Shoals

2.5 out of 5
4900 Hatch Blvd Sheffield AL
The price is ฿2,936 per night from 30 Jun to 1 Jul
฿2,936
฿3,292 total
30 Jun - 1 Jul
includes taxes & fees
Stay at this business-friendly hotel in Sheffield. Enjoy free breakfast, free Wi-Fi and free parking. Our guests praise the helpful staff in their reviews. Popular ...
7.2/10 Good! (1,009 reviews)
"Breakfast was better than most places. I would stay here again. You definitely get what you pay for here."

Reviewed on 7 Jun 2026

Clarion Inn Sheffield Muscle Shoals
Microtel Inn & Suites by Wyndham Tuscumbia/Muscle Shoals

Microtel Inn & Suites by Wyndham Tuscumbia/Muscle Shoals

2 out of 5
1852 Highway 72 E Tuscumbia AL
The price is ฿2,067 per night from 4 Jul to 5 Jul
฿2,067
฿2,294 total
4 Jul - 5 Jul
includes taxes & fees
Stay at this business-friendly hotel in Tuscumbia. Enjoy free breakfast, free Wi-Fi and free parking. Our guests praise the helpful staff and the clean rooms ...
8.2/10 Very Good! (1,009 reviews)
"Very clean lodging and friendly staff."

Reviewed on 9 Jun 2026

Microtel Inn & Suites by Wyndham Tuscumbia/Muscle Shoals
See all 231 properties in East Florence
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

East Florence Travel Guide