Florence Travel Guide

Tourist Guide

Florence
Florence
Florence
Florence
Florence

When people talk about the dramatic cliffs, breaking waves and evergreen coastline of the northern Pacific Coast, this is what they mean.

Surrounded by state parks, scenic vistas and gorgeous drives through windy coastal roads, Florence offers a fantastic piece of Pacific Northwestern shoreline. Located along 10 miles (16 kilometres) of continuous beaches, it’s also a centre for recreational activities. Set out on a kayak at the Siuslaw Water Trail. Cut through vigorous waves on your own surfboard, just a few miles from the Sea Lion Caves.

Try surf fishing with a weighty line to resist the breaking waves. Roll up your pant legs, grab a bucket and wade for clams during low tide. For a quieter afternoon, set a crab trap on the docks and wait for an easy catch. Relax on a beach towel and nap to the sound of waves gently lapping the sand. No matter your energy level, you will find the pace of activity that’s right for you.

Drive south of Florence and visit the Oregon Dunes National Recreation Area to observe a dramatic contrast of landscapes. On a windy day, watch dune sands swirl under alpine tree growth sprouting on the beach. Or, head north to the Siuslaw National Forest and its vast array of wilderness trails. Bring water and a backpack to take advantage of one of the many daylong hikes in the area.

For striking scenery, drive along Highway 101 along one of the most beautiful road trips in America. Start anywhere along the highway. The drive north or south is a breathtaking journey past forest, beach and rocky cliffs. It’s something you will remember for a lifetime.

To get here, fly into Eugene, Oregon and drive around 70 miles (113 kilometres) east to Florence. Stay in an inland motel or in a hotel poised high atop a craggy face with waves breaking below. Rent a holiday home or set up your tent or RV at a campground. Many fall in love with the special atmosphere of Florence, returning year after year for a refreshing holiday.

Driftwood Shores Resort And Conference Center

Driftwood Shores Resort And Conference Center

3 out of 5
88416 1st Ave Florence OR
The price is ฿5,008 per night from 2 Jul to 3 Jul
฿5,008
฿5,634 total
2 Jul - 3 Jul
includes taxes & fees
Stay at this beach hotel in Florence. Enjoy free Wi-Fi, free parking and breakfast (surcharge). Our guests praise the helpful staff and the clean rooms in their ...
8.2/10 Very Good! (1,253 reviews)
"All the soap containers in the bathroom were empty."

Reviewed on 10 Jun 2026

Driftwood Shores Resort And Conference Center
Park Motel and Cabins

Park Motel and Cabins

2 out of 5
85034 US-101 Florence OR
The price is ฿3,919 per night from 17 Jun to 18 Jun
฿3,919
฿4,369 total
17 Jun - 18 Jun
includes taxes & fees
Stay at this motel in Florence. Enjoy free Wi-Fi, free parking and daily housekeeping. Our guests praise the helpful staff and the clean rooms in their reviews. ...
8.8/10 Excellent! (786 reviews)
"We really like this place. The rooms are clean, cozy and have all the amenities we need. The owners couldn't be nicer and all the staff us friendly and helpful."

Reviewed on 9 Jun 2026

Park Motel and Cabins
Quality Inn Florence

Quality Inn Florence

2.5 out of 5
2475 Highway 101 Florence OR
The price is ฿3,951 per night from 11 Jun to 12 Jun
฿3,951
฿4,445 total
11 Jun - 12 Jun
includes taxes & fees
Stay at this business-friendly hotel in Florence. Enjoy free breakfast, free Wi-Fi and free parking. Our guests praise the breakfast and the helpful staff in ...
8.4/10 Very Good! (1,007 reviews)
"Not fancy but a nice place to stay. As a woman staying by myself I appreciated the secure building the rooms were in, you needed your room key to get in the building. Breakfast was good and staff very helpful. Bed was comfortable and sheets very soft! Only downside were the "thin" walls. You could ..."

Reviewed on 9 Jun 2026

Quality Inn Florence
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.
Siltcoos Station Retreats

Siltcoos Station Retreats

4 out of 5
83028 Siltcoos Station Rd Westlake OR
Stay at this aparthotel in Westlake. Enjoy free Wi-Fi, free parking and a marina. Popular attractions Siltcoos Lake and Jessie M. Honeyman State Park are located ...
9/10 Wonderful! (7 reviews)
"Great lake access for kayaking"

Reviewed on 22 May 2026

Siltcoos Station Retreats
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

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