Ullared Travel Guide

Tourist Guide

A snowy landscape with a red barn, trees, and a sunset sky.
A forested hillside with a clear sky.

An iconic department store has taken over the centre of this village, which is graced with a large lake, an outdoor spa and a ski slope.

Known for hosting the largest store in the entirety of Scandinavia, Ullared is a favourite among bargain hunters. Its city centre is dominated by shops with low prices, while wooded hills and a lake surround the outskirts. Browse the range of boutiques and stores for the best prices on everything from gaming and toys to fashion and accessories.

Arrive at the enormous Gekås department store and wander through the ground floor’s 24 distinct sections. Among the shopping categories are Toys, Flowers and Sport & Leisure. Take a break with a hot drink in the third-floor café, which is next to a hairdresser. On the fourth floor is a children’s playground.

Behind the department store and its enormous parking lot is picturesque Musasjön Lake. Hike through the surrounding woodland and walk out along one of the piers that jut out over the water. Listen to the patter of the large fountain in the lake’s southeastern corner.

Behind the warehouse is a large camping site owned by Gekås for motorhomes and caravans. Set up a tent for your family between the hills and fields near the lake. The campground also provides a hotel and a motel as well as a range of cabins that are partially harmonized with nature.

Enjoy the warm summer weather by taking a trip to the open-air spa, with its hot tubs and grill. In winter, a ski slope opens in the woods. Rent equipment and get lessons at the Ullared Ski Club, before zooming down the hill.

The village is located in Halland County in the southwestern corner of Sweden. Drive south from Gothenburg for 60 miles (100 kilometres) to get here in about 90 minutes and continue south for an hour to reach Halmstad. You can also take a bus here from the village of Varberg on the western coast.

Go shopping all day, before sleeping beneath the stars in Ullared.

Alkoven Logi

Alkoven Logi

3 out of 5
Hagabergsvägen 5 Ullared
The price is ฿2,111 per night from 11 Sept to 12 Sept
฿2,111
฿2,365 total
11 Sept - 12 Sept
includes taxes & fees
Stay at this family-friendly hotel in Ullared. Enjoy free Wi-Fi, free parking and breakfast (surcharge). Our guests praise the helpful staff in their reviews. ...
Alkoven Logi
Joe Getaway - Stugby Ullared

Joe Getaway - Stugby Ullared

3 out of 5
Buskabygd 106 Ullared Halland
The price is ฿2,613 per night from 14 Sept to 15 Sept
฿2,613
฿3,921 total
14 Sept - 15 Sept
includes taxes & fees
Stay at this holiday park in Ullared. Enjoy free parking, a sauna and a garden. Popular attractions Gekas and Tjärnesjön are located nearby.
Joe Getaway - Stugby Ullared
Hotell Gästis

Hotell Gästis

4 out of 5
Borgmästaregatan 1 Varberg
The price is ฿4,929 per night from 13 Sept to 14 Sept
฿4,929
฿5,520 total
13 Sept - 14 Sept
includes taxes & fees
Stay at this spa hotel in Varberg. Enjoy free breakfast, free Wi-Fi and a full-service spa. Our guests praise the helpful staff in their reviews. Popular attractions ...
9.2/10 Wonderful! (1,014 reviews)
"Thia quirky hotel was a pleasant surprise with eclectic decor and old-world charm. The room was great but the bathroom was a little dated. Staff were excellent and extremely helpful and the breakfast was amazing!"

Reviewed on 15 Aug 2026

Hotell Gästis
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.
Apelviken Lägenhetshotell

Apelviken Lägenhetshotell

3 out of 5
Sanatorievägen 4 Varberg
Stay at this family-friendly aparthotel in Varberg. Enjoy free breakfast, free Wi-Fi and free parking. Popular attractions Kåsa and Apelviken Beach are located ...
9.6/10 Exceptional! (575 reviews)
"The breakfast was good and the place was spacious."

Reviewed on 8 Jul 2026

Apelviken Lägenhetshotell
ApelvikStrand

ApelvikStrand

4 out of 5
Surbrunnsvägen Varberg Hallands län
Stay at this villa in Varberg. Enjoy free Wi-Fi, a garden and laundry facilities. Popular attractions Apelviken Beach and Kåsa are located nearby.
9.4/10 Exceptional! (33 reviews)
"Snyggt, rent och nära havet är stora plus."

Reviewed on 31 Aug 2026

ApelvikStrand
Vinbergs Stugby

Vinbergs Stugby

3 out of 5
Sannagård 119 Falkenberg
Stay at this golf cabin in Falkenberg. Enjoy free Wi-Fi, free parking and a golf course. Popular attractions Vinbergs Golf Club and Vallarnas Open Air Theatre ...
8.4/10 Very good! (132 reviews)
Clean, cozy and comfy
"Very quaint and comfortable cottages in a quiet place. Enjoyed the breakfast too. I would return."

Reviewed on 15 Jul 2019

Vinbergs Stugby
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Stay near popular Ullared attractions