South End Travel Guide

Wrightsville Beach

Sunset at the south end of Wrightsville beach
Sunset at the south end of Wrightsville beach
One of the most breathtaking sunsets I’ve seen
Wrightsville Beach featuring general coastal views and a sandy beach as well as a large group of people
Wrightsville Beach which includes a house, a beach and general coastal views

Popular places to visit

Wrightsville Beach showing a beach as well as a small group of people

Wrightsville Beach

This picturesque barrier island offers consistent waves for surfers, a vibrant nightlife and a wide range of outdoor activities.

Wrightsville Beach
This pier makes for great sunrise photos. $2 to walk out onto it but totally worth it. Lots of avid fishermen to entertain you AND they sell beer and other beverages to carry out there with you. The Wilmington/Wrightsville Beach is a great area to visit with numerous excellent breweries and many great restaurants.

Johnnie Mercer's Pier

After visiting Johnnie Mercer's Pier, make a plan to see the other sights and activities in Wrightsville Beach. Stroll along the beautiful beaches in this family-friendly area or visit its top-notch restaurants.

Johnnie Mercer's Pier

South End Surf Shop

Enjoy an outing to South End Surf Shop during your stay in Wrightsville Beach. Amble around the area's beautiful beaches or attend a sporting event.

South End Surf Shop

Wrightsville SUP

You can take time to visit Wrightsville SUP during your travels to Wrightsville Beach. Stroll along the riverfront or attend a sporting event in the area.

Wrightsville SUP

Aussie Island Surf Shop

Enjoy an outing to Aussie Island Surf Shop during your stay in Wrightsville Beach. Stroll along the seaside or attend a sporting event in the area.

Aussie Island Surf Shop

Wrightsville Beach Museum of History

You can spend an afternoon browsing the exhibits at Wrightsville Beach Museum of History in Wrightsville Beach. Amble around this family-friendly area's beautiful beaches or attend a sporting event.

Wrightsville Beach Museum of History

Things to do

Downtown Wilmington Historian Guided Tour

Downtown Wilmington Historian-Guided Walking Tour

฿626
per adult
Downtown Wilmington Historian-Guided Walking Tour
Wilmington Coup and Massacre Historic Tour

Wilmington Coup and Massacre Historic Tour

฿626
per adult
Wilmington Coup and Massacre Historic Tour
Picture 4 for Activity Wilmington: Ghosts of the Port City Haunted Walking Tour

Wraiths & Wicked Whispers: Wilmington Ghost Tour

฿1,007
per adult
Wraiths & Wicked Whispers: Wilmington Ghost Tour
Picture 2 for Activity Wilmington History and Architecture Tour

Wilmington History and Architecture Tour

฿786
per adult
Wilmington History and Architecture Tour
Two- Hour Group Surfing Lesson in Cocoa Beach, Cape Canaveral

Two- Hour Group Surfing Lesson in Cocoa Wrightsville Beach, NC

฿3,460
per adult
Two- Hour Group Surfing Lesson in Cocoa Wrightsville Beach, NC
Trolley Pub Public Tour

Trolley Pub Public Tour

฿1,541
per adult
Trolley Pub Public Tour
See all activities in Wrightsville Beach

Top hotels in South End

Surf Suites

Surf Suites

2.5 out of 5
711 S Lumina Ave Wrightsville Beach NC
The price is ฿3,718 per night from 15 Jan to 16 Jan
฿3,718
฿4,201 total
15 Jan - 16 Jan
includes taxes & fees
Stay at this beach motel in Wrightsville Beach. Enjoy free Wi-Fi, free parking and an outdoor pool. Our guests praise the helpful staff and the clean rooms in ...
9.4/10 Exceptional! (483 reviews)
We come to Wrightsville every New Year's for the Wrightsville Polar Plunge at the Crystal Pier. Surf Suites is the perfect location to stay because it is right where the action is! This year, our adult daughters were able to stay with us & got the room right next door, making it convenient to come ...

Reviewed on 8 Jan 2026

Surf Suites
Sandpeddler Inn & Suites

Sandpeddler Inn & Suites

2.5 out of 5
15 Nathan St Wrightsville Beach NC
Stay at this hotel in Wrightsville Beach. Enjoy free Wi-Fi, free parking and an outdoor pool. Popular attractions Wrightsville Beach and South End Surf Shop ...
9.2/10 Wonderful! (371 reviews)
Generous sized room, super comfy, smelled great and great porch with chairs.

Reviewed on 11 Nov 2025

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Sandpeddler Inn & Suites
Sleep Inn

Sleep Inn

2.5 out of 5
5225 Market St Wilmington NC
The price is ฿2,383 per night from 8 Feb to 9 Feb
฿2,383
฿2,693 total
8 Feb - 9 Feb
includes taxes & fees
Stay at this business-friendly hotel in Wilmington. Enjoy free breakfast, free Wi-Fi and free parking. Our guests praise the breakfast and the helpful staff ...
7.8/10 Good! (1,047 reviews)
Yes

Reviewed on 7 Jan 2026

Sleep Inn
Hotel Ballast Wilmington, Tapestry Collection by Hilton

Hotel Ballast Wilmington, Tapestry Collection by Hilton

4 out of 5
301 N Water St Wilmington NC
The price is ฿4,096 per night from 20 Jan to 21 Jan
฿4,096
฿4,629 total
20 Jan - 21 Jan
includes taxes & fees
Stay at this business-friendly hotel in Wilmington. Enjoy free Wi-Fi, breakfast (surcharge) and a free airport shuttle. Our guests praise the helpful staff and ...
8.2/10 Very Good! (1,434 reviews)
Yes staff excellent

Reviewed on 6 Jan 2026

Hotel Ballast Wilmington, Tapestry Collection by Hilton
Embassy Suites by Hilton Wilmington Riverfront

Embassy Suites by Hilton Wilmington Riverfront

3.5 out of 5
9 Estell Lee Place Wilmington NC
The price is ฿3,854 per night from 25 Jan to 26 Jan
฿3,854
฿4,355 total
25 Jan - 26 Jan
includes taxes & fees
Stay at this business-friendly hotel in Wilmington. Enjoy free breakfast, free Wi-Fi and room service. Our guests praise the breakfast and the helpful staff ...
9/10 Wonderful! (1,002 reviews)
Great omelette and complimentary drinks for the duration of our stay.

Reviewed on 8 Jan 2026

Embassy Suites by Hilton Wilmington Riverfront
Shell Island Resort - All Oceanfront Suites

Shell Island Resort - All Oceanfront Suites

3.5 out of 5
2700 N Lumina Avenue Wrightsville Beach NC
Stay at this beach resort in Wrightsville Beach. Enjoy a beach locale, breakfast (surcharge) and a fitness centre. Our guests praise the pool and the helpful ...
8.2/10 Very Good! (1,567 reviews)
Nice staff - clean room and good space - excellent view . On site restaurant had little ambience but staff was friendly and accommodating .

Reviewed on 4 Jan 2026

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Shell Island Resort - All Oceanfront Suites
See all 4,547 properties in South End
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Other neighbourhoods around South End

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South Harbor Island

When in South Harbor Island, you can plan a visit to Aussie Island Surf Shop and Wrightsville SUP, some noteworthy sights in the nearby area.

South Harbor Island
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Parmele Isle

If you're looking for some top things to see and do in Parmele Isle and surrounding area, you can visit Wrightsville SUP and Aussie Island Surf Shop.

Parmele Isle
Wrightsville Beach featuring general coastal views and a sandy beach as well as a large group of people

Shell Island

If you're looking for some top things to see and do in Shell Island and surrounding area, you can visit Wrightsville SUP and Aussie Island Surf Shop.

Shell Island

South End Travel Guide